Overview

Not for Profits face intense competition for the mindshare of prospective donors and sponsors whilst ensuring that funds are directed to activities that are strongly aligned with mission. They need analytics to optimise campaigns, demonstrate impact to supporters and to minimise operational costs.

We draw on 15 years' of experience with implementation of projects for Not for Profit, across Membership Associations, Public Benevolent Institutions and Health Promotion Charities.

Fundraising Effectiveness

• Track Campaign ROI
• Predict donor lifetime value
• Prioritise target audiences for acquisition and retention campaign activities

Community Engagement

• Track and analyse recruitment of volunteers
• Measure and reward most active and influential advocates
• Use supporter segmentation to help target new audiences online and track content engagement

Tracking impact of programmes

• Monitor project delivery against milestones
• Quantify the number of individuals helped with a project deliverable and improvement metrics